The
biggest worldwide Commercial Vehicles Exhibition opened in Hannover Germany on
Sep 21st, 2006. The most international famous enterprises attend this Fair, such
as Mercedes-Benz, Napoleon, MAN, Volvo and so on. Zonda Bus, the unique Chinese
attendee, brought its latest products, luxury tourist coach YCK6126HG-A7 and low
floor city bus YCK6126HC with three doors. These two China Buses were impressed
by many visitors and were received high compliments. 
This
is the 61st IAA Commercial Vehicles Exhibition in Hannover. The commercial vehicle
industry is exceptionally important for all of us and this is reflected in the
slogan of the 61st IAA Commercial Vehicles in Hannover: On the move for everyone.
over 1,400 exhibitors are bringing the slogan to life at the world¡¯s
most important trade show for mobility, with a huge range of different products
and innovations. The logo on the IAA poster represents vans, trucks and buses,
whose manufactures, along with the companies in the trailer and supply industries,
are bringing the latest technology, trends and visions to each other in Hannover.
The colors of spectrum stand for the international range of exhibitors and of
the visiting public. The shinny chrome outline triggers associations with automobiles
and emphasizes the character of the trade fair as a high-tech show. Along
with the fast development of China economy, the arrival of China Bus attracts
the world's attention. There is a definite voice that China bus will go out of
China with its low cost. Although it is the first time for Zonda Bus to attend
such top bus exhibition, the sales amount in international markets from Zonda
Bus grows increasingly. Furthermore, Zonda Bus is planning to establish five assembly
factories in three years, which focuses on the abroad market. Therefore, the attendance
of this Fair embodies Zonda¡¯s comprehensive and integrated strengths.
As manufacturing
technologies of Chinese bus are maturing in recent years, Zonda Bus has brought
its products successfully into international markets by means of its long accumulated
rich experiences of bus manufacturing and an initial scale has formed due to its
internationalization strategy. Compared with other advanced European manufactures,
Zonda Bus has made considerable achievements in cost control and energy conservation
through strengthening R&D effort in this field on the basis of the existing
products and technologies. Meanwhile, exhaust emission from Zonda bus has reached
Euro III standard and on the working way of Euro IV standard. This is just the
up-to-date requirement of international markets on bus products in environmental
protection and energy conservation, and thus, Zonda Bus will have bigger competitive
advantage on international markets due to compliance with this requirement. Due
to the high praise from visitors, President Liankuan Xu is invited for an interview
by the IAA Daily. He introduced the development history and present situation
of Zonda Bus. As one of the biggest bus manufactures, Zonda Bus is keeping the
fast and stable growth in the resent years; the export business has become the
new growth point for the Zonda Group. Since 2006, Zonda Group has realized the
high growth in the international market. The sales amount in the first half is
increased by 98% and the export amount is increased by 236% on a year-on-year
basis; it successfully exported the products to Turkey, Algeria, Cameroon, Russia
and U.S.A. etc., and established long-term cooperation with many countries. In
recent years, bearing the "Building China Classic Buses" as its own
task and insisting on the basis of good faith, Zonda bus has established a brand
meaning "For Love on the way" and achieved great success along the way
to globalization. This attendance in Hannover Exhibition made certain that Zonda
Bus has made a breakthrough in trying to take worldwide market, embodying its
overseas marketing strategy of "Centering on developing countries throughout
the Whole World" indicating that the fully dynamic Zonda Bus would definitely
develop in stable steps in a better and faster direction.
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