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The China
Automobile Dealers Association (CADA) recently held a meeting to discuss the establishment
of the Auto Beautification and Decoration Management Specification, China's first
regulation on auto beautification.
Representatives from the world's leading
automobile accessories retailers including Yellow Hat, Nielsen and Bascc, attended
the meeting.
China's auto decoration market capacity has reached nearly
100 billion yuan (US$12.63 billion), with an auto audio system market reaching
over 10 billion yuan (US$1.26 billion), the explosion-resistant film market and
automotive perfume markets are at nearly 10 billion yuan (US$1.26 billion), according
to Chen Dongsheng, deputy secretary general of the association.
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