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HIGER Made A Hit In Algerian Int'l Auto Exhibition

15-05-2007

In the 12th Algiers International Automobile Exhibition held on March 27th this year, associated the local agent GAM Motors, HIGER BUS appeared with its powerful posture, exhibiting for the first time three series of its buses which included seven models and covered V7, V8, V91, Ruilong and city bus. HIGER not only presented its idea of "great safety and considerate service" and advanced design and manufacture, but also showed its extraordinary strength in national and even international bus markets.


stands of HIGER on Algiers International Automobile Exhibition

The annual Algiers International Automobile Exhibition is the largest scale and most professional automobile exhibition in Algeria. There were more than 0.2 million visitors. The participants included quite a few European, Japanese and Korean famous brands. To our great surprise, many Chinese bus manufacturers also took part in the exhibition actively. There were wel-acquainted Xiamen King-long, Jinlv, Yutong, Youyi, FAW, Foton, Jiangling and etc. It was obvious that Chinese automobile manufacturing enterprises took up half of the participants, showing the determination of Chinese bus enterprises in marching into Algeria, the second largest African automobile market which is only second to that in South Africa.

In the exhibition, the area of exhibition stands of HIGER buses was as large as 732 square meters, ranking first among all the bus exhibition stands. The seven exhibited buses attracted a large number of visitors because of its appealing design, reliable performance and advanced configuration. The models exhibited were improved elaborately according to the local road states and local drivers' habits in Algeria. The damper, clutch and transducer of medium-sized cars have all been improved. And rear drum brake system was recommended strongly to the customers there. It was our considerate improvement according to local conditions that enabled us to win the trust and support of HIGER by more clients.


Huang with officers of GAM MOTORS, Service Center of Higer Bus in Algeria

As the grand finale of the exhibition, HIGER held a "meeting place with HIGER BUS clients" which attracted a crowd of about 100 clients. The vice president Huang of HIGER corporation made a representative remark, introducing the basic situations of HIGER company to both new and old clients and thus demonstrating the achievements and strength of corporation and making all clients more familiar with "HIGER". During the communication with clients, vice president Huang emphasized HIGER focus on safety and service. The company will struggle to foster a good image and respond to the public praise of HIGER BUS by supplying products adapted to the local condition of Algeria and offering rapid and flexible service. In order to serve the demand of market better and faster, in May HIGER will go to send two specialists to stay in Algeria for long so as to strengthen support, promote communication and improve working efficiency.

HIGER vice president Huang Shuping took advantaged of that chance to review the components storage and maintenance workshops of the agent, granted the qualification of "Algerian Service Center" and collected the feedback from the front-line market. Meanwhile, two parties made a deep negotiation and reached agreements on components support, car-load transport, quality feedback, sale price adjustment, payment mode and some other issues.

As China's flagship in exporting buses to Algeria, HIGER BUS believes that with further understanding of Algerian markets and wider client recognition, the sales performance of HIGER BUS will surely be more promising in 2007.



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