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Zonda Tourist Bus in Favour with the Subdivided Market

01-06-2007

Recently, another batch of Zonda B6 series YCK6106HGL luxury tourist coaches have been driven from Jiangsu's manufacturing base to Shenyang where is one of the important city of Northeast of China, which will lay a solid foundation for Zonda Bus to fully march into northeast tourist bus market.


the scene for Zonda B6 luxury tourist bus to be delivered to Shenyang

Meeting market demands, branding Zonda Tourist bus

In recent years, the annual growing rate of China's tourism industry is in the range of 15-18%, and it is expected that the annual growth of China's tourism industry will be 10.4% in the future ten years. The growth of tourism economy brings improvement in all kinds of tourist installation, and further triggers the market demands for tourist bus.

When develops tourist subdivided bus market, Zonda Bus paid more attention on market positioning at first, and got great success on market expansion to enter into tourist bus market from passenger bus market. Secondly, the accurate cut-in on the difference of the tourist bus market guarantees the newly developed models of Zonda bus to well satisfy with the demands of regional market and gains the trust of customers. Thirdly, Zonda bus strengthens the market research on main areas for the fluctuation of the tourism market will greatly influence the market of tourist bus. Therefore, Zonda bus enhances the controlling strength on dynamic market, including the analysis on policy in tourist bus market and on demands of bus configuration, the survey on purchasing of regional tourist market, as well as the analysis on key markets. On the basis of fully understanding the market, Zonda bus developed some new models for tourism market, such as A series road bus and B series tourist coaches, which not only meet the demands of customers but also gain the recognization of market, by integrating the existing resources of design, technology, techniques. More than 200 Zonda tourist buses that are running in Suzhou prove the steady performance and sound service of Zonda tourist bus. The buses that are driven to Shenyang are the pioneer to tap northeast tourist bus market, which builds up a better image for Zonda bus to explore more markets.

It is said that, Zonda tourist coaches cover different lengths from 6 to 13 meters, with fashionable appearance design. They are equipped with high-power diesel engine which complies with Euro III standard to realize low exhaust, low noise and low oil consumption. The coaches are widely praised by passengers in terms of comfortability and steady performance. Zonda bus forms a complete service system through the improvement of "220 Project" to resolve customers' worries, and is in favour with tourist enterprises. With the outstanding achievement, Zonda A7 luxury tourist bus won "2006 Coach Appearance of the Year BAAV Awards" in 2006. And at 2007 Beijing International Commercial Vehicle Exhibition, Zonda A5 luxury tourist bus awarded the CIBC silver award. The products have been exported to more than 30 countries, such as Jordan, Egypt, USA, Syria, etc. Zonda Bus has gained high reputation and recognization from international and domestic customers for its high quality and perfect service system.

Insiders point out that the tourist bus subdivided market holds vast opportunities along with the takeoff of holiday economy, and will take more and more important role in bus market share. Zonda bus will continue to communicate with tourist customers in zero distance, upgrade the new image of tourist bus and positively boost the development of bus industry and tourism sector.



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