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04-06-2007
Higer
bus company with its lineup of seven models
of city and tourist buses takes good turns in
Russian market of buses. Since March till May
of 2007, Higer's official distributor "Rusbusinessauto"
NC has given presentations of buses to its potential
clients in 18 cities of Russia.
The
presentations were given in such cities as Samara,
Rostov-on-Don, Ekaterinburg, Chelyabinsk, Nizhni
Novgorod, Kazan, Penza, Tver, Ryazan, Vladimir,
Perm, Smolensk, Yaroslavl, Orel, Tula, Pyatigorsk,
Stavropol, and Krasnodar. Criterion of a choice
of the cities was: population, condition of
a rolling stock and opportunity of service support
of sales. Ultimate goal of the presentations
is acquaintance of consumers with Higer's production
in all territory of the Russian Federation.
In second half of 2007 "Rusbusinessauto"
NC plans to organize the next series of presentations
in cities with average population. Clients of
Moscow and St.-Petersburg can familiarize with
production of Higer at specialized exhibitions,
such as "Comtrans", "Avtotekhnika
+", as well as on operating demos-sites.
In
every region the presentations have passed with
participation of key consumers: city administrations,
transport companies, private carriers, and also
with wide coverage in local mass-media. In all
presentations buses of Higer caused alive interest
of potential consumers and journalists, and
also received a high estimation, both under
the characteristics, and on design.
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