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09-11-2007
2007
Kortrijk, Belgium, Europe. China leading bus brand Kinglong's exhibition platform
had been decorated simply and elegantly, everywhere was permeated with a heavy
Chinese culture and historical odor. As wide as exhibition platform laid background
wall which was filled with hundreds of different styled Chinese characters " "(car).
Behide this wall there are two meeting rooms used to provide consultations and
cooperations from clients. In the central leisure area, both chairs and floor
adopted orange colour which not only accord with the main hue of the exhibition
platform, also showed fashion and warmth. Evidently, designers want to express,
in voiceless language, Kinglong's ambition: "Kinglong bus marching the world."  exhibition
platform of Kinglong
Three
exhibited buses were laid at two sides on the platform. The bus respectively used
orchis, bamboo and chrysanthemum, there Chinese characterized plants as the bus
body pattern. Luo jian, who is in charge of designing bus body pattern of Kinglong,
told reporters that in order to make sure the style of exhibition platform and
find out appropriate decoration pattern which could emphasize Chinese character
and acquire overseas cleints' attention, Kinglong had undergone several repeated
discussions. Choosing these three plants because they are full of Chinese elements,
and are well known worldwide either. In addition, orchis, bamboo and chrysanthemum
also contains the spirit to constantly strive to become stronger, as same as Kinglong's
enterprise culture.  Kinglong's
exhibition platform is full of visitors
On
a steel pillar, Kinglong's trademark logo was very eyecatching. A screen labelled
"CHINA'S BUS AND COACH LEADER" showed kinglong's confidence as China
Bus Leader. According to Luo, Kinglong had put lots of money on this exhibition,
aiming at enlarging its bus brand image in Europe. 500 square meters exhibition
acreage showed its strength as a international bus brand.  Kinglong's
LOGO appeared at BAAV again
Participating
in the abroad exhibition is one of the most improtant measures to explore international
market. As a world famous bus exhibition, 2007 BAAV busworld exhibition had attracted
more than 2,5000 professional visitors from all over the world, in which many
buses clients, reporters, technicians from famous bus enterprise such as Evobus
and Volvo were involved in.  bus
body contained Chinese elements attarcts European visitors' attention
At
12am on October 19th, Belgium time, Kinglong held a press conference at the exhibition
hall. Journalists who came from Belgium, Germany, Britain, Brazil , Sweden and
other countries and regions took part in this conference. A Rumanian presswoman
even pointed out several China bus brands including Kinglong, Yutong, HIGER, Golden
Gragon and Zhongtong etc. She said:" China possesses enormous bus market,If
China bus manufacturers could provide abundant products, it will be many European
clients' choice.
Editor:James
Yin from Chinabuses.com
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