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14-01-2008 Golden
Dragon had another harvest year in 2007; statistic data showed that sales amount
reaches 4.5 billion Yuan, which had the eighth year straight average increase
of 28.7%. It was a miracle in China Bus and Coach Industry and 'Honesty' was said
made great effort. 'To be an honest people and manufacture bus and coach honestly'
is a long term insisted enterprises' concept, which is the difference between
Golden Dragon Brand Construction and others, and also is the first product untied
brand concept in bus and coach industry. The concept contains 'passengers, customers,
shareholders and social responsibility' four parts, namely supply passengers with
excellent products, offer customers money makers, be responsible for shareholders'
investment and undertake relevant social responsibility.
How
can Golden Dragon implement the concept? The mainly what they do are as following:
Management,
Management
brings efficiency, so Golden Dragon put forward "fine producing management',
'live management' and 'international market development and negotiation skills'
courses to train personnel. The most important is 'comprehensive quality management'
in 'fine producing management', having a character of 'defence', not only checking
after but also defending ahead. Service,
Firstly,
build perfect service system: the whole country is divided into ten service parts
and scientifically solved personnel's arrangement problem, meanwhile, strengthening
overseas service talents' preservation and training.
Secondly, three guarantees
and claiming for compensation are promised in after service items.
Thirdly,
improve service efficiency and reaction speed which starting a green channel for
accessory supply and 24 hours service in all service stations.
.
Innovation
In
2007, Golden Dragon finished nearly 30 kinds of new productions' development,
especially in application of Hybrid technology, Emulation technology, Equivalent
life design, 3D technology and BRT technology. For encouraging technology innovation,
enterprise carried out performance assessment, process management and technology
training to improve personnel's technology level. Cultivate
Employees' Honesty Sense
Golden Dragon cultivated employees' honesty sense
through education and practice. On
22 June 2007, Golden Dragon the first time participated in '2007 China's 500 most
valuable brands' appraisal, which was organized by World Brands Laboratory and
Weekly of World Managers and ranked 102ed, equivalent to 6.013 billion Yuan brand
value. And on 11 September, Golden Dragon was elected 'China Top Brands' again.
In a word, no one could ignore the power of 'honesty' in gaining such a glorious
achievement.
Editor:William
Qian from Chinabuses.com
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