| 23-01-2008 All
were as experts expected at the beginning of this year that China buses and coaches
exported increased continuously. According to some relevant departments' data
statistics, totally 37621 units were exported with value of 79,1493 million dollars
from Jan to Nov, up 218% and 110% respectively compared with the same period.
Especially for Yutong, which strengthens self-owned brand and technology innovation
had great achievement in 2007. Yutong
had a sales account breakthrough of 12.5 billions Yuan after its exceeded 10,000,000,000
Yuan in 2006, including 3319 units exported large and medium buses and coaches,
equivalent to 1.39 billions Yuan, rising 84% and 92% respectively. The biggest
order from Cuba, which delivered 5348 units buses with value of 0.37 billions
USD, made a new record in China bus and coach export history. Yutong's stable
development due to its perfect market strategy for overseas markets, exactly speaking,
Yutong aims to concentrate overseas markets in eight countries according to indexes
of market capacity, potential development and Yutong's market share. Before entering
one strategic market, they must do an exhaustive research ahead, containing the
country's bus and coach market scale and structure, characters of products demand,
customs and others market analysis and related political research as well as how
to enter the market. Then Yutong will spread to around areas by its built mature
market. The largest bus and coach production base of Asia, leading production
technologies makes Yutong people confident about their products, and the development
of products' adaptability is crucial element for Yutong to open overseas markets.
Taking Russia as example, Yutong had business with Russians several years ago,
at that time strictly Russians asked for hundreds of technical demand, for creating
more values for clients, Yutong's sales and technical personnel helped to solve
all problems at last. In addition, Yutong' services, from ahead service to after
service present more values for clients. In 2007, Yutong commissioned to participate
in many exhibitions, such as China National Exhibition in Russia, Chile Traffic
Exhibition, showing its first brand of China bus and coach manufacturer. Yutong's
development goals are to be a new industry group, majoring in large and medium
buses and coachs with over 18 billions Yuan sales account, having one fifth market
share in domestic market and totally sales volume of national and overseas possessing
10% of world market in 2009;in 2012, Yutong will become a multiple development
enterprises and tops world famous bus and coach brand. Best
wishes to Yutong, it must success in the future as one of the best brands in the
Editor:
William Qian from Chinabuses.com
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